Category: Soles4Souls

Employee Fundraiser Ideas That Drive Wellbeing and Impact

We humans are deeply social beings. Our early ancestors relied on tribal communities for safety and belonging, and that instinct remains rooted within our biology. Today, scientists increasingly recognize that social connection is just as important to our wellbeing as food, water, and shelter. What makes humans truly special is what we are able to […]

Spring Cleaning Tips to Refresh Your Home

Spring is the perfect time to reset your space, clear out clutter, and create a home that feels lighter and more organized. These spring cleaning tips will help you deep clean your home, stay organized, and make thoughtful decisions about the items you no longer need.   At Soles4Souls, we believe this seasonal reset can […]

Run further than the finish line: How race events can deliver lasting social impact

Your race winner sets a state record. Your fun-runners finish their first half-marathon. And the jogger dressed in the Shrek costume earns a five-figure sponsorship sum for their chosen charity. From beaming medallists to jubilant spectators, running events across the US regularly fuel life-changing memories for everyone involved. But as the organizer, your race’s impact […]

National Barefoot Day

From Soles4Souls President & CEO, Buddy Teaster   National Barefoot Day and Why This Day Matters National Barefoot Day is on June 1st and it’s more than a reason to kick off your shoes, it is a meaningful reminder of how powerful a pair of shoes can be. This day encourages people to experience what […]

20 Years of Creating Opportunity

Twenty years ago, the world looked very different. Facebook had just opened to the public. The iPhone was still a year away. Social media, as we know it today, was barely a concept. And in the footwear world, a small startup called TOMS started talking about “One for One” giving.  Love them or hate them, those three examples had an enormous impact […]

Lift your company’s spirit with all-year-round, purpose-led giving

Ever since Scrooge woke up one winter morning a kinder, gentler man, Charles Dickens’s famous tale has shaped the holidays into a celebration of generosity. Two centuries on, that same instinct to do good is alive and well; at home, in our communities, and increasingly, in our workplaces.   But while the traditions of giving […]

Your next great campaign could change lives (here’s how)

In the US, we don’t just buy products. We buy values. Today, almost all shoppers (92%) consider themselves ‘intentional’ with purchases—making careful decisions based on a brands’ principles—while 40% say they are very intentional. In fact, the majority of consumers now say it’s important that their purchases align with their personal values or identity:  27% […]

The most impactful circularity starts with what’s already in your warehouse

With the UN’s Climate Change Conference – COP30 – in Brazil right around the corner, the spotlight will shine once more on how countries and organisations are taking real action towards a more circular, sustainable future.    But brands don’t have to wait for lawmakers to define new frameworks on waste reduction. Instead, you just […]

From record sales to real impact: Rethinking Black Friday

It’s official: Americans love a good deal. In 2024, shoppers smashed Black Friday and Cyber Monday (BFCM) records, spending $10.8 billion (up 10.2% on 2023) and $13.3 billion (+7.3%) respectively. And with BFCM 2025 set to remain the busiest sales period of the year, manufacturers, retailers, and brands are preparing now for the peak holiday […]

Donor-Advised Funds 101

They save you money. They save the planet. They might even save your wardrobe. It’s no wonder that in the UK, second-hand apparel is fast becoming first choice. Two-thirds of British Gen Z consumers now prefer pre-loved purchases to those brand-new, swelling the value of the UK online second-hand goods market to £4.8bn. More than […]