Tag: greenwashing

Greenwashing explained: Give it the boot with shoe and clothing donations for real sustainability

What is greenwashing and why does it matter? Greenwashing happens when a company misleads consumers into believing it’s more sustainable than it really is, using vague claims, selective disclosures, or eco-friendly imagery. Instead of making real progress, brands hide behind empty promises, eroding consumer trust. 2024 was a big year in the battle against greenwashing. […]