Greenwashing explained: Give it the boot with shoe and clothing donations for real sustainability

What is greenwashing and why does it matter? Greenwashing happens when a company misleads consumers into believing it’s more sustainable than it really is, using vague claims, selective disclosures, or eco-friendly imagery. Instead of making real progress, brands hide behind empty promises, eroding consumer trust. 2024 was a big year in the battle against greenwashing. […]
Beyond the SEC: Why ESG rules still matter more than ever

In late March, the Securities and Exchange Commission (SEC) ended its defense of new rules, which required US businesses to disclose climate-related risks and greenhouse gas emissions. As a result, the US still lacks a unified environmental, social, and governance (ESG) law. However, numerous state and global initiatives will still impact your ESG into 2025—especially […]
Circularity is no longer optional—here’s why, according to the BFA Summit

On 3rd April 2025, the Soles4Souls team joined industry leaders at the British Footwear Association (BFA) Sustainability Summit—a key event exploring the shoe sector’s biggest challenges and opportunities. As an official partner to the BFA, Soles4Souls featured prominently throughout the day. We networked with attendees at our booth, shared the impact of our programs with […]