Author: smagnall

How Crocs and Soles4Souls deliver circularity at scale

“Soles4Souls is a key part of Crocs’ circularity journey and specifically the success of our consumer takeback program. Our takeback bins continue to fill up with shoes ready for a new life, not only from consumers in our retail stores, but also from our corporate employees in our offices. Crocs, Inc. employees are proud of […]

How you can turn ESG setbacks into strategic wins

Today’s tricky economic climate is defined by market volatility, inflationary pressures, tariff uncertainties, and even an environmental, social, and governance (ESG) backlash. Yet amid this instability, companies can still seek meaningful ways to repurpose company resources and consumer waste for positive impact. In fact, brands should view ESG initiatives as significant growth drivers that: Enhance […]

Discover how purpose drives people—and real business performance

We humans are deeply social beings. Our early ancestors relied on tribal communities for a sense of safety and belonging, and this need remains rooted within our biology. Even today, we don’t just enjoy interacting with others—scientists increasingly think social connection is as important to our survival as food, water, and shelter. But it’s what […]